Daily Front Row by Melissa Battifarano

Meet Rihanna’s Right Hand at FentyxPuma, Melissa Battifarano

Rihanna’s show was the talk of the town last night when she debuted her collection, FentyxPuma, on Wall Street to a packed house. The collection was well-received and RiRi no doubt is pleased (and we bet Puma is pretty happy, too). But who helped her along the way before the collection hit the runway? Meet Melissa Battifarano, Rihanna’s design director for FentyxPuma. 

Read More

Fashionista by Melissa Battifarano

HOW MELISSA BATTIFARANO CLIMBED THE FASHION RANKS TO DESIGN FOR RIHANNA'S FENTY X PUMA LINE

With career roots at Sean John, Champion and Tory Sport, let’s just say she knows a thing or two about streetwear and athleisure.

Read More